Socios del Club se formaron con la UPB en economía digital y metaverso

El Club de la Prensa de Medellín y la Universidad Pontificia Bolivariana dieron clausura al curso Cómo comunicar sobre la economía digital y el metaverso, cuyo propósito fue sensibilizar y ofrecer elementos de análisis y comprensión sobre cómo informar de forma más efectiva y práctica los alcances y efectos de este tema en la sociedad actual.
Este curso, diseñado para periodistas, miembros del Club de la Prensa de Medellín, buscó fortalecer el conocimiento sobre esta nueva tendencia al disponer de información y sentido crítico para entender cómo se configura la web 3.0, la economía digital y el metaverso, obteniendo herramientas que les permitirán comunicar eficazmente cuáles serán los nuevos desafíos y repercusiones colectivas.

“Desde el Club de la Prensa hemos hecho gestión durante 19 años para coadyuvar al conocimiento de los periodistas, somos 200 asociados al Club de la Prensa de Medellín y allí logramos, a través del conocimiento, implementar diplomaturas con las distintas universidades de Colombia, buscando apoyar a los colegas periodistas desde el punto de vista que podamos hacer una difusión correcta de los temas a las audiencias”, expresó Berenice García Duque, presidenta del Club de la Prensa de Medellín.
Las cinco temáticas sobre las cuales estuvo constituido el curso comprendieron las implicaciones de los medios de comunicación en la economía digital y el metaverso, la tokenización de la economía, la información e identidad digital, el contexto de los medios de comunicación en el metaverso, entre otros subtemas. Este curso brindó, además, dominio en comprensión de la lógica de la comunicación digital para lograr informar de manera más asertiva, actualizar los conocimientos y habilidades para comprender la comunicación en diversos lenguajes y diseño de estrategias dentro de los nuevos parámetros del mundo digital.
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